PROACTIVE
WEBSITE MAINTENANCE

THE SECRET TO A STRONG & HEALTHY WEBSITE

Websites succeed with website maintenance, regularly applying updated content, simple updates keeping the code, links and content clean and refreshed.

Websites fail because of static content, broken links and code that has fallen behind the browser and code improvements and fall prey to hackers looking to old code that is easier to breach and cause a wide range of damage. Website maintenance includes staying current on the updates to the core framework the website is built on, the themes are updated as needed to stay up with changes in new browser features and security updates. Code is always changing to offer better features, better security and prevent bugs that are common issue with now updates to browsers, and most applications on the web. Website maintenance keeps everything working for as many possible platforms and browsers.

Your clients want to reach your site via cell phone, and tablet as well as or more often than their desktop, or laptop computers. With that in mind, we also make sure you look good on large and small screens.

Our website maintenance plans are designed to make sure that the basics are in perfect working order so that your customers always see a professional, user-friendly, working website. We test and check your site on multiple browsers, platforms and make sure your forms are sending and receiving, and backing up your contacts too if that is what you need. We have your back! Your front, and run website evaluations as needed for free. because your best web health is our business.

Our Content Management & Design, CMD service includes providing regular health checks and updates to cover Your three most import areas of performance for your website. These are Content, Maintenance and Design services, above and beyond just an average hosting provider. Our special inclusive website maintenance is special care to the following items in each area:

and design for images, banners, ads and more. Some plans include graphic design for print and web both, so all your print and web materials are professionally branded and have consistent on all your business materials. We make sure your logo is print and web friendly and all your graphics are branded and protected, including PDF downloads, gift cards or certificates, coupons, custom icons,etc. Not just business cards, stationery, ads, brochures, but also your email signatures. All properly and professionally branded. Together we call this complete care, our CMD Service:

CONTENT  is key. As in using Keywords in the right amount and places. Your content makes or breaks your page rankings and performance. This includes the keyword content, and keyword placement throughout the pages and code — going beyond adding new content. The content rich page makes for strong SEO and gets you seen in Google search results.

Updating your text to meet the needs and interests us potential and current site visitors is vital. They need to frequent your site, not visit once. Give them reasons to return. Provide something useful and interesting, something your potential clients will find interesting, helpful and will share with others. Whats great is being able to post your content across all your Social Media tools to reach more and more people and build your audience quickly. The same, unchanging text, images and static pages are not very helpful if they are looked at once. This also means making sure people can find what they want on you site instantly.

MAINTENANCE. Website maintenance means everything is working, nothing broken, no expired links. Content, images and features need to adjust to be viewed on multiple screen sizes, viewed in landscape and portrait. General site code and features, including plugins, social media connections, email, forms and databases, all need to be checked and updated periodically with so many environmental changes in platforms, browsers and security issues. Versions get old, mailboxes get full, spammers and hackers are always at work. Site security needs to be updated to stay ahead of security threats that can take a site down or access your files. This is an ongoing task. There are new and improved features appearing daily. Website maintenance equals excellent performance!

DESIGN. Yes, first impressions and comfort have great power and influence.  It takes only seconds to create a good or bad experience. On the internet, the eye is the leader. It must be pleasing, and easy to follow. helping your website visitors see and get to your products and information is a critical part of the user experience, we call UI, for User Interface. Never more than three clicks away is a good rule to keep your valuables within easy reach, and keep people returning. It must be easy.

Looks isn’t everything however, even a beautiful site can lose interest if it never changes or re-sparks interest. Besides  making products and info easy to find, companies spend plenty creating creative campaigns to renew interest in the same service, the same products. Change and variation is important. Even grocery stores and all they have to offer will change displays to renew interest somewhere. Frequent and seasonal changes are a must. A fresh email design, new web graphics to headers, social media covers and ads are key to success. Changes, large or small tell your visitors you are interested in them and your have valuables to offer.

Design for images, banners, ads and more, so all your print and web materials are professionally branded and consistent on all your business materials. We make sure your logo is print and web friendly and all your graphics are branded and protected, including PDF downloads, business cards, stationery, ads, brochures, gift cards or certificates, coupons, custom icons, email, and email signatures, etc. All properly and professionally branded. Together we call this complete care, with CMD Service Subscription Packs.